i m here

Uncategorized

When Business Development and Marketing are in sync

Business development and marketing are two distinct entities that go hand-in-hand. Both have a common goal: BUSINESS GROWTH. When synchronized, an organization sees an increase in visibility, growth, profitability, expansion and more. For this to occur, each team must collaborate to understand & support one another. How different are they from each other? Business Development – Responsible for forming …

When Business Development and Marketing are in sync Read More »

When does effective proposal writing become a competitive advantage? Part – 2

PART 2 In the previous edition we looked into the scenarios and the differentiators that lead to effective proposal writing. Tip: Provide additional justification to get the best value selection. Our proposals must promise to give the best of our ability to the client so that they reap the best results. Another comparison of Proposal …

When does effective proposal writing become a competitive advantage? Part – 2 Read More »

When does effective proposal writing become a competitive advantage?

We face competition at every stage of our lives, and the way we want to handle it becomes the deciding factor and makes us stand out of the crowd. It becomes most difficult when are judged on same grounds. During bidding, an effective proposal is the deciding factor to win. In a typical scenario, labour …

When does effective proposal writing become a competitive advantage? Read More »

Managing the Business Development through Pipelines – 2

Previously, We dealt with pipelines and its benefits. A quick recap: Pipeline is the method to classify or segregate the available opportunities through the process of stages. To create a pipeline, track your leads and chart them using a bar graph. The bar graph will consist of the total at each stage. What you should …

Managing the Business Development through Pipelines – 2 Read More »